ALL STARS SOFTBALL
LOGO
BRIEF
Stars + Stripes Sports is a national sports eco-system focused on providing support and resources to athletes, schools, colleges, professional organizations, and clubs across the United States. They host a variety of events including tournaments, camp/club teams, and testing events for both baseball and softball. Kelly reached out to me to create a logo and uniform design for their upcoming All Stars softball team.
SOLUTION
I presented Kelly with this combination mark of
an abstract, geometric inspired star paired with "All Stars" and the USSSA logo underneath. The goal was
to create a logo that incorporated your typical sports design of bold, outlined letters and lot of movement.
I also provided a mockup of a uniform design sporting the new logo and colored it using Stars + Stripes Sports current color palette of red, blue and grey.
